Campbell Union ESD | BP 1113 Community Relations
District And School Web Sites
To enhance communication with students, parents/guardians, staff, and community members, the Governing Board encourages the development and ongoing maintenance of district and school websites. Websites shall be aligned with the district's plans for communications and media relations.
(cf. 0000 - Vision)
(cf. 0440 - District Technology Plan)
(cf. 1100 - Communication with the Public)
(cf. 1112 - Media Relations)
(cf. 1230 - School-Connected Organizations)
(cf. 1260 - Educational Foundation)
(cf. 4040 - Employee Use of Technology)
(cf. 6020 - Parent Involvement)
The Superintendent or designee may establish design standards for district and school websites in order to maintain a consistent identity, professional appearance, and ease of use.
A U.S. Department of Justice technical assistance publication, Accessibility of State and Local Government Websites to People with Disabilities, states that an agency with a website that is otherwise inaccessible to individuals with disabilities may meet its legal obligations by providing an alternative accessible way for them to use the programs or services (e.g., a staffed telephone information line), but points out that these alternatives are unlikely to provide an equal degree of access in terms of hours of operation or range of options and programs available. See the accompanying administrative regulation for accessibility guidelines.
The district's design standards shall address the accessibility of district and school websites to individuals with disabilities, including compatibility with commonly used assistive technologies.
(cf. 0410 - Nondiscrimination in District Programs and Activities)
The Superintendent or designee shall develop content guidelines for district and school websites. These guidelines shall be consistent with law, Board policy, and administrative regulation.
Staff, students, or other persons may submit materials for web publication to the district or school webmaster who shall ensure that the content adheres to district guidelines and policies.
District and school websites shall not include content that is intentionally obscene, libelous, or slanderous, or which creates a clear and present danger of inciting students to commit unlawful acts, violate school rules, or substantially disrupt the school's orderly operation.
The Superintendent or designee should ensure that copyright laws are not violated in the use of material on district or school websites.
Any links to external websites shall support the educational mission and shall include a disclaimer that the district is not responsible for the content of external websites.
Advertising on district or school websites may be accepted under the same restrictions and conditions set forth in law, Board Policy 1325, and administrative regulations pertaining to advertising in district and school-sponsored publications.
(cf. 1325 - Advertising and Promotion)
The Superintendent or designee shall ensure that the privacy rights of students, parents/guardians, staff, Board members, and other individuals are protected on district and school websites.
(cf. 1340 - Access to District Records)
(cf. 5022 - Student and Family Privacy Rights)
(cf. 5125 - Student Records)
Phone numbers, home addresses, and email addresses of students or their parents/guardians shall not be published on a district or school web page, without parent permission.
(cf. 5125.1 - Release of Directory Information)
Photograph(s) of a student shall not be published on the district or school websites accompanied by the student's name or other personally identifiable information without the prior written consent of the student's parent/guardian.
If students' names are not included, photographs of individual students or groups of students, such as at a school event, may be published on school or district websites.
Employees home addresses, personal telephone numbers, and personal email addresses shall not be posted on district or school websites.
No public safety official shall be required as a condition of employment to consent to the posting on the Internet of his/her photograph or identity as a public safety officer for any purpose if that officer reasonably believes that the disclosure may result in a threat, harassment, intimidation, or harm to the officer or his/her family. (Government Code 3307.5)
District and school websites shall not post the home address or telephone number of any elected or appointed official including, but not limited to, a Board member or public safety official, without the prior written permission of that individual.
(cf. 3515.3 - District Police/Security Department)
35182.5 Contracts for advertising
35258 Internet access to school accountability report cards
48907 Exercise of free expression; rules and regulations
48950 Speech and other communication
49061 Definitions, directory information
49073 Release of directory information
60048 Commercial brand names, contracts or logos
BUSINESS AND PROFESSIONS CODE
22580-22582 Digital privacy
22584-22585 Student Online Personal Information Protection Act
22586 Preschool and prekindergarten privacy
3307.5 Publishing identity of public safety officers
6254.21 Publishing addresses and phone numbers of officials
6254.24 Definition of public safety official
11135 Nondiscrimination; accessibility to state web sites
14029.5 Prohibition against publishing personal information of person in witness protection program
UNITED STATES CODE, TITLE 17
101-122 Subject matter and scope of copyright
504 Penalties for copyright infringement
UNITED STATES CODE, TITLE 20
1232g Federal Family Educational Rights and Privacy Act (FERPA)
UNITED STATES CODE, TITLE 29
705 Definitions; Vocational Rehabilitation Act
794 Section 503 of the Rehabilitation Act of 1973; accessibility to federal web sites
UNITED STATES CODE, TITLE 42
12101-12213 Americans with Disabilities Act
CODE OF FEDERAL REGULATIONS, TITLE 16
312.1-312.12 Children's Online Privacy
CODE OF FEDERAL REGULATIONS, TITLE 34
99.1-99.67 Family Educational Rights and Privacy
104.1-104.61 Nondiscrimination on the basis of disability
City of San Jose v. Superior Court, (2017) 2 Cal.5th 608
Aaris v. Las Virgenes Unified School District, (1998) 64 Cal.App.4th 1112
U.S. DEPARTMENT OF EDUCATION OFFICE FOR CIVIL RIGHTS PUBLICATIONS
Dear Colleague Letter, May 26, 2011
Joint Dear Colleague Letter: Electronic Book Readers, June 2010
U.S. DEPARTMENT OF JUSTICE PUBLICATIONS
Accessibility of State and Local Government Websites to People with Disabilities, June 2003
WORLD WIDE WEB CONSORTIUM PUBLICATIONS
Web Content Accessibility Guidelines, December 2008
California Department of Education, Web Accessibility Standards: http://www.cde.ca.gov/re/di/ws/webaccessstds.asp
California School Public Relations Association: http://www.calspra.org
U.S. Department of Education, Office for Civil Rights: https://www2.ed.gov/about/offices/list/ocr
U.S. Department of Justice, Americans with Disabilities Act: http://www.ada.gov
World Wide Web Consortium, Web Accessibility Initiative: http://www.w3.org/wai
Policy CAMPBELL UNION SCHOOL DISTRICT
adopted: December 13, 2007 Campbell, California
revised: January 18, 2018