Folsom Cordova USD | BP 1113 Community Relations
District And School Websites
To enhance communication with students, parents/guardians, staff, and community members, the Governing Board encourages the Superintendent or designee to develop and maintain district and school website. The use of the district and school websites shall support the district's vision and goals and shall be coordinated with other district communications strategies.
A district or school-related website is any Internet website established by or on behalf of the district, any school within the district, or any authorized school club or organization within the district, as well as any website established through the use of district equipment or the district's access to the Internet.
In website design or other similar classes, students may from time to time develop websites that are not published on the Internet, but instead are published on an Internet system within the class. All such content shall also conform to the policies herein.
(cf. 0000 - Vision)
(cf. 0440 - District Technology Plan)
(cf. 1100 - Communication with the Public)
(cf. 1112 - Media Relations)
(cf. 1230 - School-Connected Organizations)
(cf. 1260 - Educational Foundation)
(cf. 4040 - Employee Use of Technology)
(cf. 6020 - Parent Involvement)
The Superintendent or designee may establish design standards for district and school websites in order to maintain a consistent identity, professional appearance, and ease of use.
The district's design standards shall address the accessibility of district-sponsored websites to individuals with disabilities, including compatibility with commonly used assistive technologies.
(cf. 410 - Nondiscrimination in District Programs and Activities)
Guidelines for Content
The Superintendent or designee shall develop content guidelines for district and school websites and shall assign staff to review and approve content prior to posting.
All district and school-related websites are closed forums for expression, and all web-based systems or services shall maintain that status. As a result, final authority for content published on any district or school-related website rests with the Superintendent or designee. The district is not required to allow students, employees or others to publish any content which it deems inappropriate. Chat rooms, guest books, or any other unmoderated forum intended for public expression shall not be hosted by or linked to by any district or school-related website.
(cf. 6145.5 - Student Organizations and Equal Access)
District or school-related websites shall not be used for political campaigning or lobbying because they are publicly funded, except that the district may provide information about bond issues or ballot measures in accordance with law, including but not limited to Education Code 7054.
All parties responsible for publication of any content on a district or school-related website shall make every effort to ensure such content is timely, kept updated, is accurate and relevant, and reflects an appropriate image for the district and its schools.
Staff may be granted direct access to district web content management systems or tools. Student or other non-employee-authored content may not be posted directly to the Internet, but must first be reviewed and approved by the authorized district employees to ensure safety and compliance with all guidelines and policies. Any content posted on any school or district-related website, whether internal or publicly available, must conform to all district policies and guidelines relating to web content. District management or their designees shall periodically review site content in their area to ensure compliance with appropriate guidelines and policies.
District and school websites shall not include content that is obscene, libelous, or slanderous, or which creates a clear and present danger of inciting students to commit unlawful acts, violate school rules, or substantially disrupt the school's orderly operation.
(cf. 5145.2 - Freedom of Speech/Expression)
Copyright laws shall not be violated in the use of material on district or school websites.
(cf. 6162.6 - Use of Copyrighted Materials)
Any links to external websites shall support the educational mission. The district is not responsible for the content of external websites.
The district may accept advertising of commercial products and services on district or school websites in compliance with BP 1325.
Board policy pertaining to advertising in district and school publications, as specified in BP 1325 - Advertising and Promotion, shall apply to advertising on district and school websites.
(cf. 1325 - Advertising and Promotion)
(cf. 3312 - Contracts)
The Superintendent or designee shall ensure that the privacy rights of students, parents/guardians, staff, Board members, and other individuals are protected on district and school websites.
(cf. 1340 - Access to District Records)
(cf. 5022 - Student and Family Privacy Rights)
(cf. 5125 - Student Records)
Telephone numbers and home and email addresses of students and/or their parents/guardians shall not be published on district or school websites without prior written consent.
(cf. 5125.1 - Release of Directory Information)
Photographs of individual students may be published, together with their names, except when their parent/guardian has notified the district in writing to not release the student's photograph without prior written consent in accordance with BP/AR 5125.1 - Release of Directory Information.
Photographs of groups of students, such as at a school event, may be published provided that students' names are not included.
Staff members' home addresses or telephone numbers shall not be posted on district or school websites.
No public safety official shall be required to consent to the posting on the Internet of his/her photograph or identity as a public safety officer for any purpose if that officer reasonably believes that the disclosure may result in a threat, harassment, intimidation, or harm to the officer or his/her family. (Government Code 3307.5)
District and school websites shall not post the home address or telephone number of any elected or appointed official including, but not limited to, a Board member or public safety official, without the prior written permission of that individual. (Government Code 3307.5, 6254.21, 6254.24)
(cf. 3515.3 - District Police/Security Department)
35182.5 Contracts for advertising
35258 Internet access to school accountability report cards
48907 Exercise of free expression; rules and regulations
48950 Speech and other communication
49061 Definitions, directory information
49073 Release of directory information
60048 Commercial brand names, contracts or logos
3307.5 Publishing identity of public safety officers
6254.21 Publishing addresses and phone numbers of officials
6254.24 Definition of public safety official
11135 Nondiscrimination; accessibility to state websites
14029.5 Prohibition against publishing personal information of person in witness protection program
UNITED STATES CODE, TITLE 17
UNITED STATES CODE, TITLE 20
1232g Federal Family Educational Rights and Privacy Act (FERPA)
UNITED STATES CODE, TITLE 42
CODE OF FEDERAL REGULATIONS, TITLE 16
CODE OF FEDERAL REGULATIONS, TITLE 34
Aaris v. Las Virgenes Unified School District, (1998) 64 Cal.App.4th 1112
Perry Education Association v. Perry Local Educators' Association, (1983) 460 U.S. 37
Board of Education, Island Trees Union Free School District, et.al. v. Pico, (1982) 457 U.S. 853
U.S. DEPARTMENT OF JUSTICE PUBLICATIONS
Accessibility of State and Local Government Websites to People with Disabilities, June 2003
WORLD WIDE WEB CONSORTIUM PUBLICATIONS
Web Content Accessibility Guidelines, December 2008
Maximizing School Board Governance: Community Leadership, 1996
California Department of Education, Web Accessibility Standards:
California School Public Relations Association: http://www.calspra.org
U.S. Department of Justice, Americans with Disabilities Act: http://www/ada/gov
World Wide Web Consortium, Web Accessibility Initiative: http://www.w3.org/wai
National School Public Relations Association: http://www.nspra.org
Policy FOLSOM CORDOVA UNIFIED SCHOOL DISTRICT
adopted: January 28, 2010 Folsom, California
revised: June 18, 2015